ILLUMINATE - HYDRATE – REFRESH
The brilliance of a healthy glow
The secret of the LUMINOUS Collection is its magnesium content,as well as its definitive ability to improve various skin conditions,including pre-aging skin concerns, targeting all skin types and consumers over 25 years old (when aging begins).Pre-aging means that skin undergoes a premature aging process caused by sun exposure, external environmental stress, poorskincare habits and unbalanced lifestyle, resulting in a constant lack of moisture and uneven skin tone.
DETOX – PROTECT – ENERGIZE
The scientific secret to shield from urban pollution
With modern life evolving every day, urban pollution has become a constant source of stress for our skin and has a direct effect on our appearance. Many scientific studies have shown that the air we breathe in metropolitan areas ages our skin. This ‘urban pollution’ stresses our skin, accelerates premature skin aging and causes dehydration, hyperpigmentation and loss of radiance. Our skin tone becomes grey, dull and tired looking.Moreover, urban pollution weakens skin’s natural defense barrier, resulting in skin disorders, acneandsensitivities. This is a result of oxidative stress and DNA damage inflicted by smog,smoke and various particles present in urban environments including 2.5 PM* (particulate matter),toxic gases and volatile organic compounds.
* PM - Particulate matter are tiny particles of dust and grime.
FIRM – BRIGHTEN - DEFY AGE
The scientific secret to younger looking skin
The Rejuvenate Collection incorporates the anti-oxidant properties of natural botanicals that thrive in nature`s harshest
conditions, delivering the most resilient, potent age-defying power to help fight the visible signs of aging.
LIFT - WRINKLE SMOOTHING - REVIVE
The exclusive secret to everlasting beauty
The ETERNAL product line consists of firming, smoothing, age-delaying, tightening and lifting
actives to effectively minimize visible signs of aging. The action of these substances is further
enhanced by the exclusive ‘delivery-to-skin’ crystal technology.
HYDRATE- CLEAN- PROTECT
Reinforce your skin
TheFORTIFY product line is especially formulated for male skin. Each product energizes, strengthens
and protects the skin. From essential day-to-day cleansing, hydration and protection to tackling the
discomforts associated with shaving, keeping skin in top fitness.
The DIAMOND GLOW collection reinforces AHAVA's mineral expertise, as it is a "match
made in nature" combining two of nature’s most precious SUPERMINERAL rejuvenators: Dead
Sea minerals – AHAVA's proprietary ingredient, along with pure diamond powder – the most
precious, perfect crystal mineral found in nature.